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Costs — Website

How much does it cost to have a website built?

A professional business website costs between €1,690 and €9,000 one-off, an online shop between €5,900 and €15,000. Running costs for hosting, domain and support add roughly €20 to €130 per month. The price depends mainly on number of pages, copy, features and integrations – not on design alone.

01 — Price ranges

What it costs, one-off

Updated:

Web presence

€1,690–3,000

Trades, practices, small businesses with 5–8 pages

  • SEO analysis and keyword research
  • Responsive design
  • Contact form and Google profile
  • Content you can edit yourself

Custom website

€3,900–9,000

SMEs with more pages, multiple languages or special features

  • Own design, no template
  • Up to 25 pages, blog, multilingual
  • Regional landing pages
  • Booking or CRM integration

Online shop

€5,900–15,000

Retailers and manufacturers selling online

  • Products, variants, stock
  • Payment methods and shipping
  • Legally compliant information
  • Inventory system integration

Guide values. You receive a binding fixed price in writing after a short call. No VAT is charged under § 19 UStG.

02 — Cost factors

What drives the price

Number and type of pages

Five standard pages differ from 30 service and regional pages with their own copy. Every page needs structure, content and optimisation.

Copy and images

If you supply content yourself, it is cheaper. Professional copy with SEO research adds €300 to €1,500 depending on scope.

Features

Booking, multiple languages, member area, configurator or AI chatbot – each feature is its own effort. Standard features cost little, custom logic more.

Integrations

If the site must talk to inventory, CRM or accounting, effort depends on their interfaces. I clarify this before quoting.

SEO scope

Basic optimisation is always included. Local SEO with directories, competitor analysis or ongoing support are added depending on your goals.

03 — Example

Example: electrician with a regional catchment area

Web presence with 7 pages€1,690
4 additional regional pages with own copy€760
Booking and Google Business Profile€260
Copywriting with keyword research€590
Total€3,300 one-off

Running: hosting €19 and maintenance from €20 per month. Prices without VAT under § 19 UStG.

04 — Running costs

What comes after launch

Hosting
Fast server in Germany, SSL included
€19 / month
Domain
.de domain, other endings more
from €15 / year
Maintenance and support
Optional: updates, backups, changes, SEO care
€20–129 / month
Changes outside a package
Agencies usually charge €100–180
€65 / hour
05 — Comparison

What the market charges

Site builder (Wix, Jimdo & co.)

€10–40 / month

Cheap to start, limited in SEO, speed and individuality

Freelancer / small studio

€1,500–10,000

Direct contact, custom solution – this is where Log-Studio sits

Agency

€5,000–30,000+

More staff and coordination, higher hourly rates

06 — Questions

Frequently asked

What does a simple website for a small business cost?

A professional web presence with five to eight pages costs €1,690 to €3,000 one-off, plus about €20 to €40 per month for hosting and domain. Maintenance is optional.

Why is a professional website more expensive than a site builder?

You pay for research, structure, copy, speed and SEO – for the site being found and bringing enquiries. A site builder is cheaper, but you do the work and hit limits in visibility and technology quickly.

Are there hidden costs?

No. After the first call you get a fixed price with a list of what is included. Running costs are stated up front; maintenance is optional and cancellable monthly.

Can I pay in instalments?

Yes. Usually a third on order, a third after the design and the rest at launch. Other splits are possible.

Is an expensive website worth it?

If it brings one or two extra jobs a month, it pays for itself within a year for most businesses. What matters is not the price but whether the site is found and convinces.

Want a fixed price for your project?

Describe briefly what you need. You get an honest estimate of effort, duration and cost – in writing.

No obligation · Reply the same working day